ECommerce Insights Blog

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How Can Blogs Benefit Your eCommerce Store?

What are blogs?

Blogs are just like websites used mostly by individuals or independent companies. Blogging is just another website where an individual can post articles/write-ups also known as blogs. Blogs are then read by millions of people who can even comment on them or even share those using social media or via other blogs.

What is the term blogging?

Blogging is nothing but a slang which means writing blogs.Blogging cannot be overlooked and in fact should be used by every Ecommerce store today.The more you blog the more it helps your Ecommerce store in terms of SEO. Let us no talk about the benefits of blogging.

How can blogs benefit your Ecommerce store?

There many advantages to starting a blog for your Ecommerce store. They can be classified as below:

• You can showcase your best-selling products via your blogs and post a link of your blog on your website or social media platforms. You can write a detailed description of your product including the price and information on how exactly it became your best-selling product. This is where you can even add hyperlinks that lead directly to your product page, thus converting reader into customers.
• Blogs also get commented no matter what. If you post a useful blog or any informative blog that actually helped a customer, then he/she ay comment on it. More the comments on the blog, wider the reach of it.
• Liked or not liked, blogs are always shared using social media platforms. Imagine your blog with a hyperlink to your website being shared even a dozen times, could generate new and organic traffic within no time.
• Writing blogs with new and unique content crammed with targeted keywords, can be very useful for SEO.
• Some blogging websites also provide blog analytics for free which provides details like
pageviews, origin of traffic, number of comments etc. Using these analytics you can target thataudience and convert them into customers using many marketing techniques.