ECommerce Insights Blog

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How to Attract Buyers to Your eCommerce Store Using Gift Vouchers?

With the growing sector of online business, every store is competing to get the best place or positionin the market. Everyone is trying to provide something different that would give them an edge over the others. One such tactic is providing attractive gift vouchers to its buyers.

Gift vouchers are provided by the ecommerce stores free of cost when the buyer joins the store and is new to it. It is a sort of incentive given to the buyers to be loyal to the brand. You can provide your buyers with 1 or more vouchers depending on your position in the market and the state business going on at that particular time.

Gift vouchers are usually provided based on minimum value purchases. It gives a discount to the buyers on orders above a minimum order purchase or a discount on the first buy made by the buyer from your site. The buyers simply need to put the code before the final purchase to avail the offer associated with it. They are really advantageous for the ecommerce store as it increases the customer satisfaction immensely. They feel very happy and special to receive discounts on their first visit only even when there are no ongoing sales or great discounts available.

Gift vouchers are an extremely great way to improve the sales and profits of your ecommerce store. You can motivate the buyers to make a large purchase and then tie in your voucher so that you can get a high priced deal and at the same time also redeem the voucher. So it’s a win-win scenario. They are track-able so you can know for sure if your venture is working or not. Promote your voucher as they are really powerful for your business as a gift to your new buyers that is not easy to overlook.