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Looking for some off page SEO techniques to optimize your website? Here are some. Off page SEO is done off site and usually it is not visible on your website. It is a long-term process and must be done regularly to optimize your website in a better way. This includes promoting your website via social media sites, bookmarking, guest posting and other related facts.
Why off page SEO is important?
Off page SEO promotes your website and creates audience for it. This is done by creating awareness among the people for the website using social media marketing, bookmarks, articles, blogs etc., The more your content will be liked or shared by the visitors it will get higher traffic and will be ranked higher.
4 Effective Off-Page SEO Techniques to Optimize Your Website are:
Social Media Optimization:
This includes different social media sites like Facebook, Twitter, LinkedIn etc., to make your site popular and attract people towards it. This makes the website go viral among people by sharing and liking the posts or content related to the websites.
This is done by creating a business blog of your webstore and promoting it. This includes providing unique content to the blog with link to your website done in an appealing manner, which makes the visitors click it.
The different Medias like YouTube, Instagram, SlideShare, etc., uses photographs, graphs and videos which is a popular way to increase the chance of content going up in search engine results attracting greater number of people as visual tools provide more readability than plain texts.
Guest posting and commenting:
Guest posting increases the exposure of your content and is a very popular way of attracting traffic and audience towards your post. People find it more interesting to read as it has a deep discussion on the topic. Comments also boost and engage users to your post related to website. This increases their loyalty and interest towards the website increasing more traffic and hence uplifting search results to it.