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The Add to Favorites Feature Just Does The Trick

Add to favorites feature is a feature on your website that allow buyers to add things that they like to a separate category. Users can buy the product later when they need it. The add to favorites feature allows a user to have a collection of products that he/she fancies buying. You can say its a kind of 'wish-list' that they create while surfing your website. There are many benefits that ...

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How to Exploit Google AdWords?

Google AdWords is one of the most popular forms of pay-per-click (PPC) marketing. It simply helps bring your company/product on the largest search platform, Google! Allowing you to easily reach out to your prospect clients. The benefits of using Google AdWords are; you pay only and only for the clicks you receive, you can easily target your audience based on their search results as well as geographical location and you can ...

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Why Your eCommerce Business Needs Loyalty Programs?

Customer acquisition plays an important role in your ecommerce business. Since getting new customers is quite difficult therefore you should try to keep your existing customers with you. For example, if you have opened an ecommerce store but it is not going great then it is a bit challenging. How can you keep your customers and encourage them to shop more frequently? There are various ecommerce loyalty programs that you ...

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Google Adwords for eCommerce Advertising – A Boon or Bane?

Online marketers have been looking for different methods to raise their revenue. From last few years, hey have noticed that Google Adwords is an effective tool that helps ecommerce businesses to increase their revenue. Ads are the most powerful source of Google’s revenue. Ads are made possible only with the help of Google Adwords tool. Most of the online marketers use this tool for advertising their products and services in ...

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Enhance eCommerce Marketing Strategy With Offers and Discounts

Offers and discounts are a great way to promote your ecommerce store. It not only improves visibility but also gets interested buyers to your website. Small ecommerce businesses need to make great efforts to extend their customer base and convert their marketing sites into selling locations in entirely new ways. Setting an ecommerce business is not a difficult process. Ecommerce businesses need to focus on robust marketing strategies to increase ...

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How to Manage Your Online Presence?

Online Presence Management is an important branch of e-commerce. The e-commerce can be said to be incomplete with presence management. Online Presence management can be said to be the use of social media to keep a business brand well known online. This is a process that allows a business to draw traffic to their website. Online Presence Management is carried out using different ways. Web Design and Development: Web design of a ...

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How Useful A Mobile app is for Your eCommerce Store?

Mobile app is an important part of e-commerce. People have moved on from websites to mobile application. In this era, an e-commerce mobile app forms a more beneficial form of  SEO for e-commerce websites. There are many advantages that a mobile app gives to the users. Benefits from the business point of view: Mobile apps increase the visibility of the business. E-commerce can forget about getting their communication stuck in the spam folders. ...

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Do You Think Exorbitant Offers, Once A While, Can Do The Trick?

The e-commerce is well versed with various tricks that it needs to employ for SEO. One of the wise tricks that are increasingly becoming popular with the e-commerce crowd is an exorbitant offer. People are baffled at the shelling out of such offers but a closer look at the benefits that it has on the business makes the offers make sense. Why is it okay to have exorbitant offers once in ...

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Upselling Tricks and Trades of E-commerce Business

The e-commerce business engages in a lot of upselling tricks to keep the users loyal. Upselling is one such trick that can be used on customers to make them happy and engaged. Upselling tricks do not irritate the customers so it is quite beneficial for the e-commerce businesses. Before we move on to the functionality of the trick it is useful to describe what is upselling. Upselling is a kind ...

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How Does Gift Cards Benefit Ecommerce Store As Well As Customers?

Gift Cards form an imperative part of an e-commerce business. It is a card that holds a pre-paid value that can be used for purchases. Gift Cards shower a lot of benefits on the business and the users. Gift cards are increasingly becoming a major part of e-commerce businesses. Gift Cards Benefits for eCommerce Store 1. Enhances Sales and Increases Revenue: A gift card makes it possible for the e-commerce businesses to enhance ...

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Online Order Tracking – An eCommerce Feature you Must Have

The e-commerce businesses thrive on patron pleasure. Happy customers who like to come back to your website for more shopping is the key to your ecommerce success. The online order tracking system is a feature that makes a shopper’s shopping experience convenient and hassle free. This makes it a very cardinal feature of the e-commerce businesses. The online order tracking system is important to the e-commerce business for the following reasons: Customers ...

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Is It Necessary to Have Separate Newsletters for Men & Women?

Newsletters form an integral part of communication with the customer. An e-commerce business strives to gain importance of men and women both. The question that arises is how important is it to have separate newsletters for men and women? The answer is it is important to have newsletters that are separate for men and women. Different Interests The product may be the same but the way that it is put in may ...

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How eCommerce Blogs Help You Attract Global Audience?

E-commerce refers to the process of handling all the commercial transactions on the internet. It is an electronically conducted process where most of the transactions can occur within no time. E-commerce stores aim at channelizing web traffic towards their websites. eCommerce Blog posts certainly play an important role in bringing in the necessary traffic. One of the major reasons behind this is that with these eCommerce blog posts you can ...

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Why Overselling via Your Social Media Platform is Harmful?

Today social media has become an integral part of almost every user’s routine and it has great potential to drive new and relevant visitors to your site. Most of the ecommerce businesses are unable to convert their efforts into profit by using social media platform and only 12% businesses feel that they are using the social media effectively. Social media is one of the most effective and powerful tool that can ...

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How to Boost eCommerce Marketing Campaign Through Newsletters?

Newsletters are one of the powerful and cost-effective online marketing tools. An ecommerce business can build strong relationship with its customer by sending newsletters or it can use email campaigns to develop reliability within its customer base. Sending newsletters is a great way to increase traffic to your site and to raise the visibility of your products and services. This also helps to convert your site visitors into paying customers. ...

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Is Order Tracking A Must for Your eCommerce Store?

Order tracking is an important feature of an e-commerce company. Order tracking is a feature that allows the e-commerce store owner to have a closer look at the order details that are sent across and how it is accepted in the larger audience. An order-tracking feature allows the consumers to relax back after placing an order. Consumers like to track the orders that they have placed rather than be in ...

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Dummies Guide to Using Google AdWords for eCommerce

Google adwords are transforming the way e-commerce holds businesses. Google adwords is one of the most important forms of Pay-Per-Click marketing. Google adwords allows the user to advertise on Google which helps to bring the advertisements in front of the most potential audience. In this blog we will go look into the resources that will help novice e-commerce businesses to use Google words. Webinars: Webinars are a great way to help novices ...

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How ‘Do Not Miss’ Category Attract Buyers?

What is the 'do not miss' category? When you search for a product, you often see a variety of offers on the website landing pages. Majority of these offers bear a limited time validity so that the buyers don’t miss the chance to buy these products withing the specified time. One such category that grab's the attention is ‘Do not miss’ category. This include products from each section of the website ...

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